For more than 25 years, Matt Lehrman has studied, practiced and innovated at the intersection of marketing and customer engagement in a career spanning government affairs, banking, and arts & cultural management.

Matt Lehrman is nationally recognized for his pioneering work in the field of "audience development" – the practice of growing and transforming customers into dedicated communities of support. Today, he shares his creative insights, practical lessons, and indefatigable passion for community organizing in ways that innovate how businesses, non-profits and communities attract, sustain, cultivate, and diversify their customers and constituencies.

The Arizona Republic says, “his enthusiasm is genuine and infectious” and The Austin Chronicle says, “Lehrman was challenging [us]… to think about our audiences and expand our modes of interaction with them, whether that’s on a technological or personal front.”   

About Matt Lehrman, the participants in his presentations and workshops agree:

  • “Matt is incredibly knowledgeable and experienced in his field and also has the vision to be oriented to what is next rather than what has been in the past.” 
  • “Matt Lehrman is an engaging, intelligent, and funny presenter!”
  • “Matt gave us lots of great ideas about how to open up our markets.”
  • “Matt is so informative. He forces you to think and to look at this subject in a new and positive way.”
  • “Matt’s been in the marketing trenches. He gets us.” 
  • “Matt is fantastic! This is a wake up call!”
  • “Matt is a terrific presenter of valuable and understandable information.” 
  • “Matt’s very good at encouraging positive brainstorming and thinking about how to translate ideas into actual actions.”  

"Entertaining & Relevant"

"Think about how it feels to be at a concert or show right before the lights come down and the curtain rises.  Can you feel the crowd's eagerness - how ready and trustful they are for the journey about to unfold?  Wouldn't you like your customers to feel that way about doing business with you?" - Matt Lehrman



  • American Marketing Association
  • IABC – International Association of Business Communicators
  • Local First/Arizona
  • Patron Technology
  • Prescott (AZ) Chamber of Commerce
  • Silicon Valley Creates


  • City of Dallas
  • City of Las Vegas
  • City of Providence
  • City of Sacramento
  • Norfolk Convention & Visitors Bureau


  • Alliance of Arizona Nonprofits
  • Arts & Business Council of Miami
  • Austin Creative Alliance
  • Community Foundation of Middle Tennessee
  • Culture Republic, Scotland
  • Jewish Community Association of Greater Phoenix


  • Arizona State University
  • Bay Path University
  • Delta State University
  • Northern Arizona University
  • Skidmore College
  • Texas Christian University