Mission through Marketing
Even the noblest mission requires skillful marketing. Matt Lehrman’s Audience Avenue LLC works with arts & cultural organizations and other mission-based companies to strategically advance their cause. However you define your audience-building imperative – attracting attendees, selling tickets, serving visitors, cultivating donors, growing members, engaging stakeholders and raising public awareness – the opportunities have never been greater:
- Technology Connection
- Quality of Engagement
- Community Impact
- Return on Investment
What They’re Saying
Matt is a uniquely capable and creative entrepreneur. I have been amazed and inspired by his capacity to connect the dots of complex variables to form useful systems.
Dick Bowers, Herberger Theatre CenterMore Testimonials
Mind-opening, rut-clearing, possibility renewing.
Workshop participant, IndianapolisMore Testimonials
Matt approaches marketing like a sponge. He soaks up every piece of data and wrings out the biggest bang for every buck invested.
Marj Halperin, League of Chicago TheatresMore Testimonials
Matt is an exemplary thinker who knows how to bring together disparate stakeholders toward common cause…Work with him if you have the chance, he’s a treasure!
Terence McFarland, LA STAGE AllianceMore Testimonials
Matt is one of the most strategic thinkers I have ever worked with. He’s an expert communicator and works at all times to bring a group to consensus.
Kimber Lanning, Local First ArizonaMore Testimonials
Matt Lehrman’s Blog:
“Erosion of Arts Participation” is the WRONG Headline
October 22, 2013
As a child, one of my favorite picture books* told the story of six field mice that visit a barn. At the end of the day, they are completely unable to reconcile what they have observed (a cow) bec...